Our Aims

Freshwater habitats are under increasing pressure as demand for water increases and it will only get worse. Expansion of towns and cities and the unstoppable growth of agriculture continues at an alarming rate with no positive end in sight. Freshwater Life Project aims to protect important natural aquatic ecosystems from the largest rivers to the smallest lagoons, one by one; and we urgently need your help.

What can we do?

Identify Species & Habitats At Risk:

We need to identify species and habitats which are most urgently at risk, especially those which are in places with high levels of endangered and/or endemic species. We aim to establish projects not only in places where it is most needed, but where problems are being most overlooked or solutions are most difficult to achieve.

Connect with Local Organisations & Individuals:

We will connect with local organisations with existing efforts in place to maximise chances of success and provide important resources. We will also bridge connections between these organisations and other individuals who may be able to support and assist the cause.

Assess what action is required:

All field work we conduct is accompanied by scientific research and evidence to identify factors impacting an ecosystem ensuring we can determine if and what course of action is best. We connect with scientists / researchers and local people who best understand  area concerned to produce a comprehensive accountable action plan.


We will make a concerted effort to educate local communities and organisations as well as assist existing efforts to convey the message of how important freshwater ecosystems are and why. We will thoroughly explain and demonstrate how and why it is vital that local communities should help in these efforts and even be at the forefront of their ongoing management and maintenance.

Make tangible changes at all levels:

We will work together with governments, local authorities, corporations, local businesses, schools and influential individuals to teach and implement sustainable development methods and demonstrate why they are important.

How will we do it?

Connecting and combining efforts:

Current scientific and legislative reports and publications pertaining to target species or habitats guide our efforts to identify relevant authoritative figures for target species or local government / non-governmental organisations working within the target remit.

Research and assess:

Perform environmental impact assessments and habitat surveys. Determine threats and develop action plans in collaboration with local authorities, NGO’s and specialists.

Make perceptible differences:

We aim to establish protected zones managed and maintained by a local team or an organisation backed by local people and have existing protected areas extended to include other target areas and species where possible. Comprehensive guidelines will steer projects towards real measurable results and we will mobilise teams / volunteers to participate in specific initiatives and get involved in conservation projects under supervision and guidance.

Changes that benefit all:

We aim to enable access to training and education programs in sustainable development and facilitate conversion to cleaner and more environmentally friendly and sustainable alternatives to existing practices. We will work with local communities to achieve sustainable incomes with direct incentives to protect their local environments and native species culminating in self-managed programs run by communities. We are eager to work with agriculture organisations and local farmers to make sustainable changes to existing practices and demonstrate the benefits of native species to the wider ecosystems and to their businesses; we want to help agriculture firms reduce the negative impact of agriculture on the environment.

Create opportunities:

Offer programs which incentivise volunteering with rewards by providing pathways to employment in the conservation sector and/or opportunities to participate in international projects and/or fund independent study within the remit of the charity.


Create and implement in-situ conservation plans and ex-situ captive breeding initiatives managed and monitored by local teams / organisations and involve those communities and organisations, including schools in the release process and ongoing monitoring process.